So far, four potential GOP presidential candidates have set up exploratory committees and websites...
Mitt Romney,
Rudy Guiliani,
John McCain, and
Sam Brownback. Each site has the same goal for the respective GOP presidential hopeful, but each are unique in style, content, complexity... even activity.
John McCain's appears to be the smallest site. A black and white design with links to donate, sign up, a bio, as well as a few speeches and a statement on the death of President Ford. In other words, a low maintance site.
Rudy Giuliani's is a step up from McCain's. For starters, it has color, but also includes a page explaining his record on various issues, and an extensive biography. Still, it's only a fair site.
Sam Brownback's is a bit better in regards to content offered, but is poorly designed and very unnattractive and the news room section hasn't been updated since December 4, 2006. It makes me feel like the site was launched out of obligation, but quickly forgotten.
Mitt Romney's is by the most elaborate and attractive site, and it's updated regularly. It's got color, style, and even a page outlining his positions on key issues. It has a media page (MittTV) with plenty of videos for you to view, and an impressive mechanism for key fundraisers to login via the ComMITT system.
Each candidate certainly knows the importance of using the internet to get their message out and to build up grassroots support, but if the candidates exploratory committee websites are any indication of their campaign's real
understanding of that importance, Romney is way ahead of the competition.