Howard Bragman is one of Hollywood's smartest and most successful publicists and crisis counselors. (Among his clients, the Lewinsky family). His new book Where's My Fifteen Minutes? is fast, fun and insightful. The book lays out simple and sensible rules for any person or company that wants to shape (or reshape) its public perception.
He also explains how any celebrity can rejigger his image. Any celebrity? Watch the video below, then weigh in:
Mo Rocca has appeared on a bunch of shows, including 'The Daily Show,' 'I Love the 80s,'...
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Could O.J. Simpson become a Goodwill Ambassador?
Posted Jan 15th 2009 9:00AM by Mo Rocca
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Mo Rocca appears on a bunch of shows, including CBS News Sunday Morning (with the indescribably wonderful Charles Osgood), The Tonight Show on NBC, and NPR's Wait Wait... Don't Tell Me! He's a sometime judge on Iron Chef and was featured on Telemundo's Amore Descarado. Last year he starred on Broadway in the 25th Annual Putnam County Spelling Bee. His expose "All the President's Pets" was published by Crown in 2004.
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Reader Comments ( Page 1 of 2)
1. I'd like to read this book, but it makes me wonder about why the world is so accepting of all this spinning? Unless OJ can definitively prove that he did not violently murder 2 people, he should remain an outcast. (I know he was found not guilty - I'm old enough to have actually watched the trial.) The fact that Mr. Bragman could actually consider how to rehab OJ's image is troubling to me.
Off subject - are you live blogging AI from Kentucky tonight?
Gabrielle at 2:15PM on Jan 14th 2009
2. Well, another book I read recently didn't seem to have much spin, but it sure does include a heck of a lot about Simpson's murder trial that I never knew about (and, yeah, I'm old enough to have watched it too). I'd like to read Mo's take on it. It's called "Anatomy of a Trial". The writer worked for the court and knew about a lot of stuff that went on behind the scenes that I never saw on TV.
Janell Carter at 5:15PM on Jan 14th 2009
3. Look Mo,
No one is more aware of jailhouse redemption than I am. Judge Parker--Fort Smith--Rooster...
But since the big jailbreak, things have been going well and I was thinking about starting up a blog--you know, local gunslinger and all-around bad guy makes good?
Maybe I could call it "True $#!&" or "The Punslinger." You know, "A really bad day at the Who's Cow? (or am I milking it a bit?)"
Anyway, my first post is going to be:
"Is Sarah Palin in Your Spank Bank?"
Whatdya think?
Lucky Ned Pepper at 5:19PM on Jan 14th 2009
4. O.J. COULD BECOME PRESIDENT IF HE RAN ON THE DEMOCRATIC TICKET. HE HAS ALL THE QUALIFICATIONS, MURDERER (TED KENNEDY), WOMANIZER (BILL CLINTON), DRUG USER (OBAMA) AND LIER FIRST CLASS.
Ed at 12:18PM on Jan 15th 2009
5. "O.J. COULD BECOME PRESIDENT IF HE RAN ON THE DEMOCRATIC TICKET. HE HAS ALL THE QUALIFICATIONS, MURDERER (TED KENNEDY), WOMANIZER (BILL CLINTON), DRUG USER (OBAMA) AND LIER FIRST CLASS." - Ed
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You forgot about the republicans: Murderer - Bush Liar - Bush, Womanizer- Ok, not Bush. I don't think he can get it up any longer- unless war gives him a stiffy ?
But, your right. OJ would need to be a closeted homosexual child abuser( dozens to choose from)to be a good republican politician !
mac at 7:22PM on Jan 14th 2009
6. I think OJ should date Ann Coulter - he likes blondes...
Gabrielle at 7:28PM on Jan 14th 2009
7. And btw, Ned Pepper, "there's a jug in the well-house!"
Gabrielle at 7:29PM on Jan 14th 2009
8. AND LIER FIRST CLASS.
Ed at 12:18PM on Jan 15th 2009
-----------------------
What's a lier? Is it like a liar? Or a lair? Or a lyre?
Hey, maybe the dems don't lie; maybe it's just you mis-spelling everything they say in your mind.
Saint Brian the Godless at 2:35PM on Jan 15th 2009
9. I wouldn't be talking about democrats lying after 8 years of GIGANTIC lies by Bush and Company - the biggest liars in the history of US politics.
Master Shake at 3:02PM on Jan 15th 2009
10. and alum, us, ie, ae? Roccat checking in. Ya'll still talkin 'bout OJ? Where is John Giza? had a blog brush on him.
Okay, Obama is in office and OJ is in jail, maybe the world is in the painfully slow process of correcting itself.
Mo, where are you?
Elizabuny, (of the infamous "I do not smoke pot" blog.
elizabunny at 3:12PM on Jan 15th 2009
11. I trust that Hank Kimball will be in attendance at least one of of the Obama balls. Gee Whiz, he got the guy elected and all ...
I was in DC for Clinton I, ......open bar!
Not that Hank would piggy up like I did.
elizabunny
elizabunny at 3:21PM on Jan 15th 2009
12. OJ may have been found innocent in a court of law, but there's one thing I know - an innocent man doesn't grab as much money as he can get his hands on ($20,000), grab a gun, jump in his white Bronco and make a run for the Mexican border.
GaryG at 5:16PM on Jan 15th 2009
13. Yes but I think Obama needs him to become Dept of Commerce head. This bro should have his balls cut off.
nick at 5:51PM on Jan 15th 2009
14. I LOVE Iron Chef!!!
*Floating hearts & blushes.*
giddy giftedgirl at 12:29AM on Jan 16th 2009
15. Nick,
"This brother should have his balls cut off ??"
Are you speaking of Obama or OJ ?
Personally, I think you are sick.
C at 12:41AM on Jan 16th 2009